Digital Marketing

“Online advertising, and in particular search advertising, is more effective than traditional advertising in terms of overall sales impact, primarily due to the strength of its cross effect on the offline channel.”1 Paid search ads are the mainstay of the online advertising world. The proof is in the numbers: in the first half of 2017 digital ad spend in the United States reached $40.1 billion (a year over year increase of 23%) with the search format accounting for 47% of total revenues2. The implication is that advertisers spent $19.1 billion in the first six months of 2017 on paid search ads, 18.4% more than theRead More →

There is no getting around the fact that web design impacts content marketing. Content marketing is fishing. Users are fishing for answers. You are laying out the bait for users to find. If content is the hook, the sharp piece which captures a reader or viewer’s interest, the design is the fly – the beautiful, intricate, feathery creation which first captures the fish’s eye and draws him in. Both the fly and hook need to function optimally for the fish to be caught. A well-considered website design is vital to the success of your content marketing strategy. Different flies appeal to different fish. Different sizedRead More →

Search engine optimization (SEO) is more important today than ever before.New trends (e.g., the rise of voice search, the AI revolution) mean that if you want to stay afloat today, you need to up your SEO game.If you’re looking to get started with SEO or want to achieve better results with minimal financial investment, Here are the 10 leading SEO tools to utilize this 2019: 1. Google Analytics This is the most famous, finest and costless of all SEO tools that aim to get an exceptional comprehension on the needs of the customers. It provides a lot of website’s information like the site’s traffic, locationsRead More →

Starting a blog these days has become easy with platforms like WordPress. However once it is up and running, the next big challenge you have is to bring more traffic to your blog or website. Don’t worry, you don’t need to be a marketing guru to promote your blog. You can easily increase your blog traffic to get more visitors by using some proven best practices. In this article, we will share some of the easiest and tested tips to increase your blog traffic like an expert marketer. Unlike other articles on growing blog traffic, we are only going to share tips that we haveRead More →

If you are one of the millions of Snap Chat users that have turned to this new social media channel as a way of keeping in touch, meeting new people and being able to easily share photos with other users all over the world, you may be leaving yourself at risk of being hacked. In the past year alone, over 4.6 million Snap Chat users have reported having their accounts hacked. These users have had their personal information, included their real names and phone numbers, made available on a hacker’s website. For Digital Marketing Company in London Check Vivid SEO. The hacker and a group ofRead More →

Are you unsure of the different types of online content to use in order to reach the audiences you want to get to so badly? Then.. look no further! You have come to the correct place. Here at Vivid SEO, we are social media experts and have experience in a whole wealth of other things regarding your online presence. Do not believe us? Simply see all of the positive reviews out there about our fantastic company! For Affordable SEO packages in UK check Vivid SEO Are you aware of the fact that there are different types of online content that are used to reach different typesRead More →

Evеrу entrepreneur understands thе importance оf аn online presence, owing tо thе rapid growth оf thе number оf people whо spend time online аnd rely оn thе information found thеrе fоr thеіr needs. Whаt еvеrу entrepreneur dоеѕn’t understand іѕ thе importance оf using thіѕ critical tool іn thе right manner. Simply posting updates іѕ nоt the only thing social media marketing centers оn. Suсh а process requires time, patience аnd skill thаt eventually results іn а fool-proof social media marketing strategy. Untіl thеn, thе right kind аnd the right amount оf attention оn thе process іѕ essential.For Affordable SEO packages in UK visit Vivid SEO. Hеrе’ѕRead More →

Unless you’ve been living under a rock, you probably now that Facebook reached the milestone of having 1 billion users logged into the site in one day in August. This is a huge thing for the social networking giant (founder Mark Zuckerberg even made a special post for it), but take note that it’s not the only big thing that happened to social media this year. If you take a close look, you’ll see that 2015 has been a great year for social media, with many improvements taking place and more people using it for communication, entertainment, and even shopping. For Digital Marketing Company Check VividRead More →

Social media marketing is a blessing for small and medium-sized enterprises or SMEs. It is relatively easy to do and can be very inexpensive, therefore it can help level the playing field for these smaller companies in terms of marketing their brands online. An SME can have a social media presence that is as effective as a large company’s. But what if you haven’t started yet? Don’t worry—it’s definitely not too late! Here’s everything you need to know about getting started in social media marketing for your business. What is Social Media Marketing? Social media is a sort of catch-all term for various networks thatRead More →

We’ll safely assume that you and your business are using social media. You probably have Facebook, Twitter, Instagram, and Google Plus accounts. Maybe you post content daily to all of your accounts. But are you making the most out of them, and are you reaping the benefits? Discover the following eight commonly overlooked ways to make social media work for you. 1. Choose platforms wisely Even though multiple social media platforms exist, you don’t have to have an account for each one. Instead, think through your choices and choose the ones that make the most sense for the brand you are trying to promote. ForRead More →